explaining

EXPLAINING THE SCHEMA IN DETAIL

 

define the image

 

Isolated or in a sequence?

Has a text or not?

Technical object in 3D; transformed into 2D on flat paper surface / film etc

Visual illusion? Made to convey an illusion? (play with perspective etc) abstract?

Cultural, ideological or artistic object?

     

	classify the images

 

Several categories:

Fixed image:

 Picture (drawing, painting, illustration)

 Photo, advert, poster, photo clip from a film, strip cartoon

Moving image:

Film sequence

 Video

 Cartoon

 Interactive image (CD rom, hologram)

 

 

reading an image

           

 

 You need to analyse an image because:

q Images are often accused of deforming reality (lying) whereas in fact they just show one particular point of view

q The same image can give rise to different interpretations due to different connotations

q We are still learning to “see” and people may have different perceptions

q You need to know certain technical rules to interpret images correctly

(and you need to understand the terminology)

 

 

      what the image expresses

           

 

 An image, like a text, is a statement or a form of expression.

 The image is a way of communicating and transmits a message to a receptor.

 The techniques the transmitter uses are:

q Framing

q Perspective

q Shots (foreground, background, middle ground)

q Angles

q Colours

q Viewpoints

q Styles and technical alterations

q Camera movements and editing (clipping shots)